Have you ever felt overwhelmed by the abundance of products you can sell? You’re not alone.
It’s the paradox of choice: the more options you have, the harder it becomes to choose.
That’s why we’ve compiled a list of 21 sought-after products and product categories you can add to your print-on-demand store in 2024.
Instead of browsing and researching, focus on the important part—designing and selling!
- Home & living goodies
- Apparel and accessories
- Tech accessories
- How can you find trending products to sell online?
- Over to you
- Top trending products to sell online FAQs
Home & living goodies
This year, 12.7% of full-time employees work from home, while 28.2% work a hybrid model. Forbes predicts a “continuous, yet gradual, shift towards remote work,” predicting that 22% of the US workforce will fully work remotely by 2025.
What does this mean? More and more people are spending most of their time at home and looking for ways to spruce up their homes.
Do you have anything in store for them? If you don’t, these products are a good starting point. If you do, see if you can add something new.
1. Wall art
Wall decor is an easy and (relatively) cheap way to elevate a living space. Wall art, a product category generally trending all year round, is seeing an increase in demand.
With Printful, you can currently design and sell 13 wall art variations, including:
- Posters
- Canvas Prints
- All-Over Print Flags
- Glossy Metal Prints
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Source: Printful
Here are some design ideas to get you started:
- Abstract artwork
- Line art
- Bursts of colors
- Simplistic photography
- Quotes
Wall art has one of the biggest profit margins of all the products in our catalog. It doesn’t cost much to produce and can be sold at a higher price point. That and various design options make this a great product to sell in 2024.
Learn More: How to Develop an Effective Marketing Strategy
2. Candles
A home decor staple—the glass jar candle—is a lovely addition to any home, and Google Trends predicts a huge uptick in the demand for them.
Source: Google Trends
The candles are made from 100% natural soy wax, don’t contain any smell, and can burn for up to 25 hours. Plus, they’re a better alternative to paraffin candles.
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Source: Printful
Think about selling custom candles as a premium product. How? Place more expensive products next to it, use 360° video view in your marketing, and use smart pricing and selling tactics.
3. Blankets
The arrival of cold weather is when blanket popularity peaks every year:
Here are two snuggly options you can offer your customers:
- Printed blankets
- Embroidered sherpa blankets
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Source: Printful
The printed blanket is well-suited for photos and detailed designs, while the sherpa blanket is great for small, simple embroidery designs.
Pro tip: use blankets to create bundle deals with pillows or pillow cases.
Create and sell custom products online
4. Drinkware
Another popular product category to sell online is drinkware. That’s no surprise, given that nearly 60% of people admit they have an emotional attachment to their favorite mug.
Learn more: 37 Mug Design Ideas to Sell and Gift
Source: Printful
If you’re selling mugs, cork coasters are an easy upsell. Design matching coasters and maximize your profit.
In addition to mugs and coasters, you can design:
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Source: Printful
Reusable drinkware is a must-have for the majority of us nowadays. A survey conducted last year showed that sustainability is an increasingly important factor for most people. And people are willing to pay more for a product that’ll serve them longer.
Half of consumers say they’ve paid an average of 59% more for products branded as sustainable or socially responsible.
It’s estimated that the reusable water bottle industry will reach $11.51 billion by 2028. Now’s the time to get in on the action!
One of the newest additions to our catalog is custom glassware. Put your design on:
- Shaker Pint Glasses
- Can-Shaped Glasses
- Stemless Wine Glasses
Source: Printful
Apparel and accessories
Since people can’t touch the material, feel the weight of the fabric, look at seams, etc., visuals are crucial. Visuals have the power to either elevate or downgrade your product—so make them good.
Get true-to-life, high-quality visuals for your store with our Mockup Generator.
You can also place a sample order (with a 20% discount) to get a feel for the product you’re about to sell.
Now, on to what to add to your store.
5. Premium t-shirts
T-shirts are a clothing staple that’s found its way into pretty much every wardrobe and can be designed to fit any niche. Essentially, they’re unfailingly popular.
Since the t-shirt market is oversaturated, you have to find ways to make your tees stand out. One of the best ways is by selling premium-quality t-shirts that leave a high-end impression on your customers.
Source: Printful
A shirt’s material is the main thing you need to focus on to fit into the “premium product” niche. As for the design, consider adding embroidered details. Embroidery is often associated with luxury and high-class products.
Need some design inspo? Check out our blog with 56 t-shirt design ideas.
6. Hoodies
Similar to blankets, hoodie popularity surges every year around the colder months.
Source: Google Trends
Hoodies, along with t-shirts, are universal wardrobe staples that combine functionality, comfort, and style. They’re ideal for brisk outdoor adventures, quick errands, and chill evenings at home.
There are various types of hoodies that you can design and sell, depending on your target audience. If you’re unsure which is best for your shoppers, design multiple styles and let your customers decide for themselves.
Source: Printful
Out of design ideas? Use our blog on trending hoodie designs as a starting point for your design creations.
7. Jackets
As the crisp air of the colder months rolls in, so does the opportunity for on-demand store owners to tap into a trending market: jackets. Year after year, the demand for jackets sees a noticeable spike as temperatures drop.
Source: Google Trends
Adding these functional apparel items to your store caters to seasonal demand and opens up a realm of creativity for you. Why? Jackets offer a wide range of customization options. Beyond the standard all-over prints, embroidery, and direct-to-garment printing, you can also explore the direct-to-film technique or merge print with embroidery.
Source: Printful
And if you want to make your store the go-to destination for all things warm and stylish this season, consider combining your jacket collection with fleece vests, sweatpants, and hoodies.
Source: Printful
8. Embroidered apparel
Embroidery elevates any garment in an instant. The look, feel, and durability give these products a premium feel.
You can embroider 170 products. We recommend adding at least a few new ones to your store.
If you want the tried-and-true staples, think about:
- Hoodies
- Sweatshirts
- Beanies
- Tees
- Sweatpants
- Socks
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Source: Printful
If your audience would be more interested in statement pieces, check out these options:
Source: Printful
9. Eco-friendly products
As discussed, people are becoming more and more sustainably-minded. They’re changing their buying and spending habits and are willing to buy less, pay more, and use products for longer.
We have a whole category of eco-friendly products that you can browse to find what fits your store the best.
Here are some of the products you could be selling right now:
Source: Printful
Remember, 85% of consumers claimed they’ve shifted their purchase behavior towards more eco-friendly items in the past five years. Take advantage of this—your customers and the environment will thank you.
Learn more: How to Start a Sustainable Fashion Brand
10. Patches
One of the ways to be sustainable when it comes to clothes is by giving existing apparel a new life. Try your hand at repairing beloved garments instead of buying new ones. Embroidered patches are an excellent way to do it in style.
Patches are great not only for repairing but for decorating as well. Plus, they’re perfect as an upsell item for your store.
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Source: Printful
11. Oversized apparel
Customers are moving away from tight, fitted clothing and leaning more towards oversized, looser fits. How can you jump on this trend? Design baggy clothing and market it as oversized.
Here are some ideas of what you could personalize:
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Source: Printful
12. Sportswear
Athleisure has become the norm in everyday fashion over the past few years. And garments like sweats, leggings, and hoodies are hotter than ever.
The global athleisure market is anticipated to reach $549.41 billion by 2028. Google trends agree: the growth of Google searches for sportswear shows us that athleisure is not going anywhere. . . except into everyone’s closets.
Over the past five years, we can see a consistent trend: interest in sportswear peaks around December.
Now’s the time to design your own sportswear collection. Sell each product separately or use upselling and cross-selling techniques to sell them in bundles.
Source: Printful
Learn more: How to Start a Fitness Clothing Line
13. Yoga apparel
The term “yoga clothes” is consistently popular all year around, according to Google Trends.
Design matching sets for your yoga-loving followers by putting your design on sports bras or t-shirts, and combining them with:
Source: Printful
We recommend offering all three options, so your customers can choose the one they’re most comfortable with.
14. Swimwear
Although swimwear’s popularity peaks around summertime, you can design swimsuits and swim trunks year round for the vacation-goers.
Today’s shoppers are looking for unique, standout pieces that reflect their personalities, and as a store owner, this is your golden ticket. Designing custom swimwear lets you play with vibrant colors, dynamic patterns, and even incorporate text or graphics that resonate with your audience.
Source: Printful
You have many options to choose from, so there’s something for everyone in your store—bikinis, one-pieces, trunks, and rash guards. By offering a range of styles and sizes for men, women, and children, you can transform your online store into a summer hotspot. With the right marketing push, your brand will make waves this beach season!
15. Shoes and slides
No outfit is complete without footwear. Design shoes and slides to give your customers comfy, stylish options to polish off their looks.
Source: Printful
Here’s what you can sell with Printful:
Footwear is a great way to round out a collection.
16. Hats
Much like shoes, a hat can really complete your look. It can also be a necessity, depending on the season.
Seasonality is something to consider when planning your catalog. For example, in Google Trends, we can track interest in various products over time, and beanies are clearly sought-after in the colder months.
Warm weather, though, means to more interest in bucket hats. . .
. . . and baseball caps.
Design different hats and swap them out as the seasons change. Let your customers have options. Here’s what you can choose from:
- Beanies
- Baseball caps (a.k.a. Dad hats)
- 5-panel hats
- Bucket hats
- Visors
Source: Printful
17. Bags
Since the beginning of time, bags have served one of the most useful purposes of all—carrying around necessities. For that reason alone, this product never ceases to be trendy and is sold all year round.
While bags are indeed a practical item, the design aspect leads people to purchase multiple variations and styles. So, think about what your audience is drawn to.
You can design and offer:
Source: Printful
Bags should definitely be in your product catalog because they’re not really seasonal items—they’re used year-round. But if you want to take advantage of design trends that ebb and flow with the seasons (spring has sprung, holiday cheer, etc.), simply switch up your offering throughout the year.
Tech accessories
Buying new devices is expensive, but adding fun accessories feels refreshing and doesn’t require a big financial investment.
With roughly 80% of the world owning a phone (6.6B people!) and more than 92.9% of the US owning computers, it’s safe to say that tech accessories are worth adding to your store. The bottom line is: there’s a market for it.
In our tech accessories category, you’ll find phone cases, laptop sleeves, mouse pads, and earphone cases. Choose what your audience would like and design it for them.
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Source: Printful
18. Phone cases
How many phones are being used in 2022? Nearly 16B. Double the number of people in the world. This year alone, the phone case industry is worth $21.8B.
Most people want their phones to be protected from various mishaps like cracks, scratches, or even water damage. And phone cases are an inexpensive way to make your phone feel brand new. That’s why phone cases are a great product to have on your store permanently.
Plus, phone cases make for lovely presents for yourself and loved ones, so it makes sense that there are spikes around the holidays on Google Trends.
In addition to being practical, they can also serve as a fashion statement, a reflection of your personality, mood, or taste.
Source: Printful
Here are a few examples of what you can add to your offering:
Learn more: How to Design a Custom Phone Case
19. AirPods case
Want to stay on top of trends? Customize AirPod cases for your Apple-loving customers. To give your audience an option to choose, add both cases to your store and use our mockups for professional-looking visuals.
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Source: Printful
Since there’s currently an increased interest in AirPods, you can take advantage of it and combine the custom cases with other products. For example, pair them with fun phone cases to create bundle deals.
20. Gaming products
Mouse pads serve both a practical and an esthetic purpose. And, just like other tech accessories, they reflect the owner’s personality. Plus, with more than 3B gamers in the world, it’s a market worth exploring.
With Printful, you can design Mouse Pads and Gaming Mouse Pads. The most noticeable difference is in size, but there are more subtle differences (like thickness and stitching) that you can emphasize if you add them to your store.
Source: Printful
Don’t make your customers choose—add them both.
Create and sell custom products online
21. Laptop sleeves
This is one of our most loved tech accessories. Our customers praise our laptop sleeves for their vivid prints and perfectly cushioned, faux fur lining.
